a4 Advertising, Altice Advanced Advertising & Analytics
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a4 Advertising, Altice Advanced Advertising & Analytics, is a data and advertising business that delivers multiscreen campaigns for Small Businesses, Local, Regional, National, Political, and Multicultural advertisers, and their agencies.

a4 Advertising’s coverage includes the Optimum markets and spans nationwide, offering 50M authenticated U.S. Household IP Addresses and 15M Households with viewership data collected across 201 DMAs.

With services that deliver Linear TV, OTT/CTV, Programmatic, Mobile AdMessenger, and Social Media video and Display Ad solutions, a4 Advertising can help businesses and brands of all sizes reach their target on ANY DEVICE, ANYTIME.

We also provide unique programming and inventory opportunities through our owned news networks: News 12 & News 12 New York, Cheddar News, and i24NEWS.

  • TV Inventory

    includes 100+ cable networks and digital inventory from thousands of sites, apps, & CTV providers

  • 90M U.S. Households

    reachable through Cable TV, on-demand, and addressable inventory across the U.S.

  • 50M U.S. Households

    accessible through authenticated privacy compliant addressability

Small & Medium Business



We offer small and medium businesses the means to reach the right customers and prospects at the right time and on the right devices – down to the household level.

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Political Advertisers



Through our exclusive inventory & technology, no one can accurately reach more voters than a4 Advertising. Our award-winning team of experts has extensive experience in the political and public affairs market.

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Looking for a self-service political advertising option? CLICK HERE to learn about our proprietary campaign planning, onboarding, and execution tool.

National Advertisers & Agencies



We help brands, national advertisers, and agencies gain incremental reach and minimize waste through our proprietary solution that combines the efficient reach of Linear TV with the addressable targeting of OTT/CTV.

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Looking for a non-cookie dependent targeting option? We have the solution for you! READ MORE about our approach to cookieless advertising.

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Check-out our blog, filled with our take on industry hot topics, the latest technology developments, our proprietary solutions and more. CLICH HERE

a4 Advertising is growing.

Find out how you can be a part of the fast-growing supertech company.

Career Opportunities

https://www.alticeusacareers.com/